You’re only getting 17% of their attention

Our team is booking 500+ demos a month right now. Email alone would not get us anywhere close.

Here’s why.

Gartner found that B2B buyers spend only 17% of the total purchase journey with sales reps. When multiple vendors are involved, any one rep gets even less time.

So your cold email lands, they scan it, and then they go back to everything else happening around the buying decision.

LinkedIn. Peer chats. Reviews. Internal Slack threads. Comparison pages. Founder posts. Someone inside the company who already has an opinion.

You are fighting for a small slice of attention and hoping one channel is enough to book the meeting.

The numbers do not add up.

What is actually working for us

Email isn't the whole game.

Comment on their LinkedIn posts. Send a connection request that references something real. Reply to their content before you ask for their time. By the time your email lands, you're a name they know.

We usually lead with LinkedIn. A connection request, a comment, something that gets you on their radar first. Then the email lands a couple of days later and you're already a name they recognise. The follow up picks up where LinkedIn left off.

This is what multichannel pipeline looks like when email and LinkedIn run together

One more thing

A free .com domain for your G2 review

If you’re already using Salesforge or planning to test it, this might help.

Leave a verified Salesforge review on G2 and we'll register a free .com domain for you.

How it works:

1. Leave an honest Salesforge review on G2

2. Once it's live and verified, take a screenshot

3. Drop the screenshot in our support chat with the .com domain you want

4. We register it and confirm in chat

Domains are only issued after the review is verified and published.