Are you validating your contacts?

Not validating your campaigns, is like shooting into the air with a blind fold on.

Cold outreach only works if your emails are actually going to real inboxes.

No matter where your leads come from, there are always going to be some invalid emails which slip through. This can cause high bounce rates, mismatched email infrastructure, and low-quality responses, which can destroy your campaign performance.

This is why Salesforge has a built-in, mailbox validator which ensures that your emails are send to actual inboxes, and you do not get bounced around with tanked campaigns.

Join our Weekly Huddle to ask questions, tackle email campaign challenges, and brainstorm solutions with peers - all in one interactive session.

Why Email Validation Is Non-Negotiable

Sending to an unverified or outdated contact list causes more damage than many realize.

  1. Invalid email addresses trigger bounces.

  2. High bounce rates lead to a lower sender score.

  3. A lower sender score causes your emails to be flagged or blocked entirely.

Essentially you can easily burn your entire infrastructure, without even noticing. No matter how good your setup is.

This is why Salesforge removes that risk

As soon as you import contacts, you can use the built in validation tool to filter your lists and get rid of any invalid email addresses. Each address is categorized based on their quality, which means you can instantly filter out invalid addresses and avoid sending to mailboxes that would harm your campaign’s performance.

As this example shows, you can easily do it all inside Salesforge and there is no need to export your list to third-party tools or run a separate cleaning process. Validation is integrated directly into your prospecting workflow.

Better Deliverability Through ESP Matching

Salesforge goes beyond the basics by including a feature that few platforms offer: ESP matching. This means the system identifies what email service provider your prospect uses and aligns your sender address accordingly.

If a contact has a Gmail address, Salesforge sends from a Gmail-connected mailbox. If they are on Outlook, it will match with an Outlook-based sender. This subtle adjustment improves deliverability by sending through infrastructure that feels more familiar and trusted to the receiving server.

ESP matching is especially powerful when using Primeforge mailboxes connected to Google Workspace or Microsoft 365. For teams managing multiple sending identities, you can also combine Primeforge with Mailforge or Infraforge to spread sending volume across different domains, lower risk, and avoid overuse of any single address.

TL;DR

Deliverability is no longer optional, so this is why you can verify any list based on their email addresses and ensure optimal deliverability.

Real-time email validation ensures you are only sending to real people and ESP matching puts your messages on the best possible path to the inbox.

Cold outreach doesn’t have to be a gamble. With Salesforge, it becomes a system.

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